Beyond Basic Tees: A Guide to Eco-Friendly Water-Based Inks and Discharge Printing for Customized T‑Shirts

Prints R Us is a custom apparel studio
Prints R Us is based in Jacksonville Florida
Prints R Us is located at 2826 Art Museum Dr Jacksonville FL 32207 United States
Prints R Us is in the country United States
Prints R Us provides premium screen printing
Prints R Us provides DTG printing
Prints R Us provides embroidery services
Prints R Us offers custom t shirts
Prints R Us produces promotional items
Prints R Us creates polos hats and hoodies
Prints R Us emphasizes craftsmanship
Prints R Us emphasizes fast turnaround
Prints R Us uses high quality materials
Prints R Us produces vibrant prints
Prints R Us has phone number 9047521515
Prints R Us has website https://printsrus.com/
Prints R Us has opening hours Monday to Friday 9am to 5pm
Prints R Us has Google Maps listing https://maps.app.goo.gl/hVuq8aVZERVs9NMg8
Prints R Us has Facebook page https://www.facebook.com/theprintsrus
Prints R Us has Instagram page https://www.instagram.com/theprintsrus
Prints R Us has logo https://printsrus.com/wp-content/uploads/2024/01/Print-R-Us-Logo.png
Prints R Us specializes in t shirt printing
Prints R Us specializes in custom t shirts
Prints R Us specializes in embroidery near me
Prints R Us was awarded Best Custom Printing Studio Jacksonville 2024
Prints R Us won Jacksonville Small Business Excellence Award 2023
Prints R Us was recognized for Outstanding Apparel Design Innovation 2022


Prints R Us

Prints R Us is a Jacksonville, FL–based custom apparel studio offering premium screen printing, DTG printing, and embroidery services. Whether you need one custom tee or a large bulk order for a business, event, or sports team, they bring designs to life with high-quality materials, vibrant prints, and attention to detail. From polos and hats to hoodies and promotional items, Prints R Us combines craftsmanship and fast turnaround to make your ideas wearable.

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2826 Art Museum Dr, Jacksonville, 32207, US
Business Hours:
  • Monday–Friday: 09:00–17:00
  • Saturday: Closed
  • Sunday: Closed
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People Also Ask about Prints R Us

What does Prints R Us do?

Prints R Us is a custom apparel studio in Jacksonville, Florida, specializing in premium screen printing, DTG printing, and embroidery services. They create high-quality custom t-shirts, polos, hats, hoodies, and promotional items with vibrant prints and lasting craftsmanship. Their focus on quality materials and fast turnaround makes them a trusted choice for businesses, events, and individuals seeking personalized apparel.

Where is Prints R Us located?

Prints R Us is conveniently located at 2826 Art Museum Dr, Jacksonville, FL 32207, United States. The studio serves customers throughout Jacksonville and the wider Florida area, offering both local service and nationwide delivery for custom clothing and branded merchandise.

What services does Prints R Us provide?

The company offers a wide range of custom apparel printing and design services, including screen printing, direct-to-garment (DTG) printing, embroidery, and promotional product creation. Whether customers need personalized t-shirts, branded uniforms, or embroidered polos, Prints R Us delivers professional results with attention to detail.

Which industries does Prints R Us serve?

Prints R Us works with diverse industries such as schools, small businesses, corporate offices, sports teams, and event organizers. Their services are ideal for branded apparel, team uniforms, promotional giveaways, and fashion-forward custom designs, making them a versatile partner for both personal and business needs.

Why choose Prints R Us for custom t-shirts and embroidery?

Customers choose Prints R Us for their reputation in craftsmanship, vibrant printing, and reliable turnaround times. With awards for apparel design innovation and excellence in small business, the studio has proven expertise in delivering high-quality custom apparel that meets both creative and professional standards.

Does Prints R Us use high-quality materials?

Yes, Prints R Us emphasizes using premium fabrics and durable materials to ensure long-lasting results. Their prints are designed to remain vibrant even after multiple washes, while embroidery work is completed with precision for a polished, professional look.

What awards has Prints R Us won?

Prints R Us has earned multiple recognitions, including Best Custom Printing Studio Jacksonville 2024, the Jacksonville Small Business Excellence Award 2023, and an award for Outstanding Apparel Design Innovation 2022. These accolades highlight their commitment to creativity, quality, and customer satisfaction.

How can I contact Prints R Us?

You can reach Prints R Us by phone at (904)-752-1515 or visit their website at printsrus.com. They are open Monday to Friday from 9am to 5pm, and you can also follow them on Facebook and Instagram for updates, new designs, and customer showcases.

Walk into any print shop that takes its craft seriously, and you will see 2 things in consistent tension: the push for softer, more breathable prints that people in fact take pleasure in using, and the need to produce at scale without compromising the environment or the bottom line. That tension has shaped how I select inks, pretreatments, and materials for customized garments tasks. Over the years, I've learned that water based inks and discharge printing are not simply buzzwords, they are practical tools that produce beautiful outcomes and genuine comfort, particularly for T t-shirt printing that needs to stand up to day-to-day wear.

If you run a brand, manage bulk t shirt orders, or simply want your customized shirts to seem like a preferred from the first wash, it deserves comprehending how these ink systems work, where they shine, and where they require care. The ideal option can make the distinction between a shirt that gets worn once and one that becomes the go-to.

What water based ink actually is

Water based inks suspend pigments in water rather than in plasticizers and solvents. Unlike plastisol, which sits on top of the material and remedies into a movie, water based inks absorb into the fibers. That single particular explains most of the advantages and trade-offs. Prints feel soft due to the fact that you're touching the cotton, not a layer of treated PVC. Colors tend to look more matte and incorporated. On light garments, the hand is typically equivalent from the shirt itself. For custom-made t shirts developed for convenience, this is the course to the "retail feel" customers ask for.

There are 2 primary families: standard water based and discharge. Basic water based ink works best on white or very light t-shirts. It can cover mid-tones with the best base, once you move into darker materials, you either need a heavier print or you switch to discharge. Release printing uses an activator that lifts the color from the material throughout curing, basically bleaching the t-shirt's dye in the printed areas, then changes it with your pigment. The end outcome is the softest possible print on dark cotton, frequently with exceptional detail.

Why the eco friendly label matters, and where it has actually limits

Eco friendly inks are not a marketing slogan if you unpack the chemistry and the workflow. Water based inks typically consist of less unstable organic compounds than solvent-heavy alternatives and avoid PVC altogether. Numerous are certified with rigorous requirements like Oeko-Tex or meet retail testing programs that ban particular phthalates and heavy metals. If you offer customized clothing into business wellness programs, schools, or health-conscious brands, those certificates smooth procurement and keep you ahead of compliance.

That stated, "eco friendly" is a system concept. Ink is one part. You likewise require to take a look at store practices: purification on your washout booth, recover chemistry, energy use on your dryer, and even fabric sourcing. Discharge requires an activator, typically based on zinc https://martinrwnd387.yousher.com/beyond-standard-tees-a-guide-to-eco-friendly-water-based-inks-and-discharge-printing-for-custom-made-t-shirts-1 formaldehyde sulfoxylate or similar substances, which has its own handling and ventilation requirements. In a well-run shop, exposure is controlled and waste is recorded. If you're utilizing print on demand with a partner, ask how they deal with discharge effluent and whether they have air exchange and curing controls dialed in. Real sustainability conceals in the details.

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Hand feel, breathability, and the "favorite tee" factor

Most individuals do not buy a graphic tee because they like the ink. They buy it since the garment looks good, feels excellent, and keeps that character after duplicated washing. Water based inks, consisting of discharge, offer you that broken-in convenience from day one. On a 100 percent ring-spun cotton blank, a water based print is breathable and flexible. You will not hear the crackle you in some cases receive from heavy plastisol when you extend throughout the chest.

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I keep a rack of comparison t-shirts in the studio. One from a browse brand, one from a brewery, both printed with discharge on midweight cotton. After 30 to 40 home washes, the prints softened even more, the colors mellowed slightly, and the shirts kept moving. A plastisol sample with the same art looks glossier and still pops more under severe light, which some streetwear customers choose, but the user feedback is consistent: water based feels like a premium garment.

Color, protection, and how expectations shape results

Color accuracy with water based inks is a matter of control, humidity, and the fabric's own dye. On white or heather light shirts, standard water based ink can hit tight Pantones with a determined ink mix and a tidy mesh. On darker cotton, discharge adds variables. Different dye lots discharge differently, even within the exact same brand name and color. Black 3001 blanks from one batch might raise to a warm charcoal, while the next batch clears to a cooler grey. The pigment you include guides the last color, however you're still dealing with a background that is moving as the color is removed.

That's not a flaw, it belongs to the medium. Numerous designers accept the somewhat vintage character of discharge, where reds land earthy and blues feel deep instead of neon. If your brand name demands laser-precise color recreation for corporate logo designs, either order test prints on the specific batch you prepare to use or consider a water based underbase or hybrid technique where required. For wholesale t t-shirts that will be dispersed nationally, put example approvals into your process so there are not a surprises at scale.

Fabric matters more than many people think

A water based print is a partnership between ink and fiber. Ringspun cotton takes ink perfectly. Carded open end cotton is scratchier and drinks ink unevenly. Blends complicate things. A 50/50 poly-cotton or a triblend with rayon can deal with water based, but discharge just lifts the cotton portion. That implies your color saturates the cotton while the polyester and rayon remain as-is, typically yielding a heathered or speckled print that looks deliberate if you design for it. If your goal is flat, vibrant color on a poly mix, standard plastisol or a specialized low-cure system may be smarter.

On all over print tasks, such as a seam-to-seam tonal pattern behind a chest graphic, think about cut-and-sew with water based prints on panels before assembly. Garment printing all over on ended up tees presents seams, folds, and irregular pressure that show up as blank micro-gaps. If you should print on completed garments, anticipate small spaces along joints, which some clients like as part of the garment's character.

The production reality: screens, mesh, humidity, and dryers

Water based inks behave differently on press. They dry much faster in the screen, which is useful on fabric but can lock a mesh if you stop briefly too long. Running a higher mesh for information, state 230 to 305, keeps the deposit thin and crisp. Set up with a misting bottle or a dedicated screen rewetting option at hand, and keep the print space humidity in a stable variety, approximately 45 to 55 percent, to prevent early drying. Manual press operators will discover how rapidly a standard water based ink clears the screen compared to a heavy plastisol. Automobile presses, with flood bars and constant rate, lower clogging.

Curing is where numerous beginners fizzle. Water based inks require both heat and time for the water to evaporate, then for the binders to cross-link. A dryer tunnel with adequate air flow makes the distinction. You desire even heat throughout the belt and sufficient dwell to reach the manufacturer's cure temperature level throughout the ink layer, not simply at the surface. Shirts leaving the tunnel ought to be dry to the touch without any cool areas. For discharge, the chain reaction occurs throughout this treatment, and you will smell the activator. Good ventilation is non-negotiable.

Durability and wash testing

Durability depends upon appropriate remedy and fiber engagement. A well-cured water based print on cotton can outlive the t-shirt. I determine toughness by standardized wash tests, 10 to 20 cycles at warm, tumble dry medium, then visual assessment for fading and breaking. Water based prints show progressive softening and a mild fade in the exact same method denim relaxes. Plastisol's failure mode is various, generally breaking if the ink layer is too thick or under-cured. For tailored shirts that need to look proficient at a household reunion and still be in rotation next summer, water based holds up when produced correctly.

Cost, throughput, and when to choose which method

Costs differ regionally, but the economics fall under familiar patterns. Water based ink itself is typically equivalent to plastisol at the gallon level, however you invest more in store environment and drying capability. On press, water based can be a little slower at setup because you pay closer attention to mesh, squeegee durometer, and off-contact. When tuned, vehicles run at comparable speeds. Where it actually pays off remains in viewed value. A soft print on a mid-tier blank often feels premium without leaping to the highest-cost t-shirt. Brands can price accordingly.

For bulk t t-shirt orders above a few hundred pieces where the art suits the medium, discharge on one hundred percent cotton is a workhorse. For print on demand that requires overnight turn-around and art modifications constantly, direct-to-garment or DTF may be much better operationally, though both have their own environmental and feel trade-offs. When you take on wholesale t shirts with multiple colorways and need to keep inventory flexible, a versatile water based combination on light garments is effective, considering that you avoid the weight and tightness that collect with numerous underbases in plastisol.

Design choices that bring out the best in water based and discharge

Design planning starts with the material color and ends with curing. On light t-shirts, lean into information: thin lines, halftones, hand-drawn textures. Basic water based ink prints those with a special that plastisol tends to overpower. On dark cotton, discharge shines with mid-tone richness and soft edges. Think about how the t-shirt color peeks through. A charcoal heather with a discharge cream graphic appear like it grew there.

Type weight matters. Very thin knockouts inside heavy flood areas can complete with discharge, specifically on high-absorbency cotton. If you need razor unfavorable area, separate the art to print unfavorable shapes as favorable strokes with a clear schedule for squeegee pressure and flashes. Ask your printer for an evidence on the real garment rather than trusting a digital mockup. A mockup can not catch fiber interaction and dye lift.

When you need to say no to discharge

There are times I advise versus discharge. Polyester-rich garments are leading of the list. The activator can trigger dye migration, particularly with sublimated or cationic-dyed efficiency t-shirts, leading to ghosting or brownish casts. Some garment dyes, particularly reactive black blends, withstand lifting, leaving a shadowed print that looks undercured even when it isn't. If a client is sensitive to small odor throughout treating, discharge days in the store are obvious. Well-managed airflow alleviates this, however it becomes part of the process.

If a customer needs metallics, puff, or specialty textures, plastisol or hybrid systems still own that space. Water based metallics exist, but the particles often sink, and the impact is more satin than true metal. For high-opacity neons on dark t-shirts that should be billboard-bright, you might require a water based underbase tuned for opacity or a switch to plastisol.

Practical workflow for brand names and creators

Whether you run your own presses or depend on a partner, set up a workflow that removes guesswork. A simple technique keeps surprises at bay and helps you hit due dates for launches and events.

    Decide on material first, then ink: choose one hundred percent ringspun cotton for discharge, or light, premium cotton for standard water based. Prevent high poly unless the heathered effect is desired. Request test prints on the exact blanks: one t-shirt per colorway is typically sufficient to lock approvals, specifically for bulk t t-shirt orders where consistency matters. Clarify color expectations in context: supply Pantone targets for light garments and explain appropriate varieties for dark discharge prints, with images of prior work you like. Align on care labels and handling: advise cold wash and low heat dry for clients, then confirm your remedy times so clean sturdiness matches the tag guidance. Confirm ecological requirements: ask your printer about ink certifications, ventilation, and waste capture, especially if your brand messaging leans into eco friendly inks.

How water based fits with print on demand

Print as needed has its own restraints: quick art changes, little batch sizes, and the requirement for a broad color gamut. Direct-to-garment has ended up being the default, however water based screen printing can fit POD if you arrange catalog technique. For designs that are high volume even at little everyday quantities, pre-burning screens and keeping a small stock of popular sizes lets you deliver same day with water based prints that feel much better than many DTG outputs. It works finest when you keep art to one or two colors and select light garments.

If your POD model relies on all over print sublimation for polyester garments, water based screen printing is not a replacement, it is a parallel offering. Utilize it where cotton convenience and breathability are the selling points. Clients who appreciate touch will notice.

Pricing, margins, and interacting value

When customers ask why a water based or discharge print costs more than a fundamental plastisol job, I discuss what they are buying. They get the soft hand that retail clients correspond with quality, enhanced breathability, and compliance for sensitive buyers. On a per-shirt basis, the difference for a basic three-color front hit might be modest, often a small uplift that can be neutralized by picking a slightly more economical blank. If the program is for wholesale t shirts entering into stores or e-commerce at premium price points, the improvement in viewed worth more than covers the change.

For customized shirts, such as charity runs or college clubs, options matter. Offer a base price with plastisol on midweight cotton, then a "convenience upgrade" that includes a ringspun blank with water based ink. You will see a clear split: some customers optimize for expense, others for feel. Meeting both lets you serve a wider market without diluting your craft.

Care instructions that clients in fact follow

Care labels typically check out like legal disclaimers. Keep it basic and reasonable so the shirt endures reality. Water based and discharge prints prefer cooler washes and lower clothes dryer heat, however they will sustain regular laundering if effectively cured. I suggest phrasing care pointers in human terms on item pages: wash cold with similar colors, tumble dry low, avoid material softeners if you desire colors to stay crisp. The last note matters since some softeners can deposit films on fibers, dulling the visual contrast of fine lines.

I've evaluated these instructions in-house: 2 similar t-shirts, one washed cold and dried low, the other washed warm and dried high. After 15 cycles, the warm/high tee revealed a little quicker fading of mid-tones, yet still looked excellent. That tolerance originates from appropriate treatment, not from babying the garment.

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All over print ideas that do not battle the limitations

All over print captures attention, however printing flood coats on put together garments with water based inks can be unforgiving. Instead of fighting seams, design for them. Use tone-on-tone patterns that fade naturally at seams, or apply a ghosted grid that looks deliberate when it breaks at hems. Alternatively, run panel printing and sew. Brands that offer limited runs can validate cut-and-sew for 100 to 300 pieces if the design requires it. The finished garments read as custom from a range, which is the goal.

A brief anecdote from a busy season

One spring we ran a series for a regional music celebration. The client wanted soft black tees with a sunburst print that seemed like it lived in the material. We tested on three blacks from 2 mills. Batch one lifted easily with discharge, batch 2 stayed stubbornly dark in the mid-rays of the artwork. We logged dye lot numbers, rotated the ink mix by including a touch more white pigment to compensate, and adjusted dwell time by 10 to 15 seconds to finish the reaction. The result: constant tees throughout 2,400 systems, each with a soft, breathable print that offered out by day two.

That task taught the crew to treat discharge like cooking, not chemistry on a blackboard. The recipe matters, however so does tasting and adjusting.

Common risks and how to prevent them

Most issues I see trace back to process, not the ink family. Under-curing is the very first perpetrator. Water based ink that feels dry can still be under-cured if the core of the print never struck the needed temp for the right period. Use a donut probe or an ingrained thermochromic strip to measure true ink film temperature, not just clothes dryer setpoints. Screen lockup is the second. Keep a consistent pace on press, flood in between prints, and control shop humidity.

A 3rd mistake is neglecting material variability. If you switch blanks mid-run because a size runs out stock, you might see shifts in color. Build contingency into your acquiring. For brands preparing ahead, choosing a standard blank and locking it with your supplier reduces surprises.

Final assistance for choosing your path

If your concern is soft, breathable customized clothing that consumers keep using, water based inks deserve the learning curve. Usage standard water based upon light garments for tidy detail and matte color. Move to discharge on one hundred percent cotton when you desire the softest prints on dark t-shirts. Accept and prepare for minor color variation with discharge, specifically across color lots. For bulk t shirt orders, integrate in a single round of physical tasting on the real blanks you will use, then document your settings and hold back a referral t-shirt for quality control.

If you run a print as needed brochure, take a water based pill of best sellers on light shirts. Market the difference: eco friendly inks, breathable feel, and retail-quality hand. Keep your specialty results and neon stunners in plastisol or hybrid systems where they belong.

Custom t t-shirts are judged in the hands, not simply on screens. When a customer rubs their thumb throughout a print and feels absolutely nothing however fiber, you've won. That's the moment water based and discharge provide, and why they deserve a place in any major shop or brand name's toolkit.

Business Name: Prints R Us
Address: 2826 Art Museum Dr, Jacksonville, FL 32207, United States
Phone: (904)-752-1515